Commentary: KeepTruckin and DAT news is bigger than you realize — but not why you think

Digital freight matching has turned a corner in the marketplace. When the news broke that DAT had released a competitor to Truckstop.com’s Book-It-Now (conveniently called “Book Now,” saving users four keystrokes over the Truckstop.com product when accounting for the space bar and also without noting Parade AI had the name first), I commented that DAT […]

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