When a Confirmed Load… Is Suddenly NOT Confirmed

[EXERPT] Surprisingly, our conversations with DFM operators also have revealed that while they know phantom data is costing them, they don’t know HOW MUCH it is costing them. Along with their perception that there is no way to identify replicated data before the false-positive match, very few DFMs have looked into the impacts to their operations. They apparently instead focus their resources on what they consider to be “SOLVABLE” problems…