Dynamic freight matching platform providers like KeepTruckin are increasingly expanding their offerings to capture more of their customers’ needs and provide easier integration. The growth of dynamic/digital freight matching from both the conversion of analog brokers and the digital broker’s market share acquisition are a testament to improved metrics. However, the proliferation of platforms and duplicate posting of transport loads and capacity on those platforms are drivers of the phantom data issue. DFM Data Corp has the solution.
Quotes from Article:
“The more we can make these matches efficiently, the better it is for both sides of the equation.”
“I think the supply chain has fundamentally changed this year. We’ve had a rebound in trucking and the need for transportation, but the reality is that the needs are different.”